Companies perform data analytics and visualization to gain valuable insights from their data. By analyzing data, companies can identify trends, patterns, and relationships that can help improve decision-making processes. Data analytics allows companies to make informed decisions, optimize operations, and identify new opportunities for growth.

Visualization plays a crucial role in data analytics as it helps companies present complex data in a more understandable and impactful way. Visual representations such as charts, graphs, and dashboards make it easier for stakeholders to interpret data, spot trends, and communicate findings effectively. Visualization also aids in storytelling and presenting data-driven insights to key decision-makers.

Ultimately, data analytics and visualization enable companies to make data-driven decisions, improve operational efficiency, drive innovation, and gain a competitive advantage in today's fast-paced business environment. By leveraging data analytics tools and techniques, companies can unlock the full potential of their data and drive success in the digital age.

Key Lesson Concepts:

• Gain valuable insights from data
• Make informed decisions and optimize operations
• Present data in a more understandable and impactful way
• Drive innovation and gain a competitive advantage